OBJECTIVE/PROJECT DEFINITION
- to design a functional mobile chicken coop for a series
- collaborate with the implementation team to build on existing prototypes
- create a mobile chicken for both experienced and beginner breeders
- present final project at UMPRUM museum in Prague
IMPLEMENTATION
The objective was to first and foremost make the product functional. The chicken coop structure can be purchased in the form of a kit that allows for quick and intuitive assembly. The chicken coop is light, easy to move around and simple to assemble. A rabbit house is also available for purchase as an additional feature.
FEATURES
- 3rd generation mobile chicken coop
- light and insulated, can breed up to 10 chickens
- functional in all types of terrain
- run flat wheels
- compact solution for chicken breeders
- storage for organic eggs
- light to carry; weighs 120kg
- extra storage if need to turn into rabbit house
- rooster photographed below was adopted by Ivan Bartoš from Pastvina Community Garden
CLIENT REFERENCE
Together with the Retail of the Future team we created a product that merged the innovative visions of both beginners and experienced chicken and rabbit breeders. The high-quality production merit, friendly approach and, above all, sophisticated and professional consultation process, created the first mobile chicken coop prototype that gives breeding a fresh meaning. The project was completed in cooperation with Product Designer Filip Mirbauer, builder, project manager and production director.
MgA. Tereza Janečková, Ph.D
Art Director Senior & Designer
